Vanita magzine

VANITA WOMAN MAGAZINE” ON THE JOB PROJECT @ S. B. JAIN INSTITUTE OF TECHNOLOGY, MANAGEMENT & RESEARCH

There are nine students of MBA from 2017-2019 batch has been participated in three months ON JOB LIVE TRAINING PROJECT with MM PUBLICATIONS. MM PUBLICATION is one of the leading publications in the Indian Market.

Under the on job training project, the candidates has to go for readers survey and with that, they have been given the task of converting the interested readers as a subscribers for the reputed woman magazine which is VANITA (monthly magazine).

Students are witnessing their transformation in terms of exposure in real time marketing communication, market analysis, competitor’s analysis, consumer buying behavior, office documentation, management information system, organizing database etc.

The activity is mentored by Prof. Asim Partey, Prof. Madhav Deshpande (Training & Placement officers) and head of Management Department Dr. Shreekant Dhale.